Privacy Policy

Blake & Carter  — Privacy Policy

Privacy Policy

At Blake & Carter London, we respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and share your personal data when you visit our website, place an order, contact us or otherwise interact with Blake & Carter London.

For the purposes of applicable UK data protection legislation, Blake & Carter London is responsible for the personal data described in this Privacy Policy.

Personal Data We Collect

Depending on how you interact with our website, we may collect information including:

  • Your full name
  • Billing and shipping address
  • Email address
  • Telephone number
  • Order and transaction information
  • Payment-related information
  • Customer service communications
  • IP address
  • Browser and device information
  • Website activity and browsing behaviour
  • Cookie and tracking information
  • Marketing preferences

Payment information may be processed directly by our payment service providers. We do not necessarily receive or store your complete payment card details.

How We Use Your Personal Data

We may use your information to:

  • Process, fulfil and deliver your orders
  • Process payments and refunds
  • Provide order confirmations and shipping updates
  • Communicate with you about your purchase
  • Provide customer service
  • Prevent fraud and protect our website
  • Maintain and improve our website and services
  • Analyse website performance and customer behaviour
  • Comply with accounting, tax and other legal obligations
  • Send marketing communications where permitted
  • Personalise advertising and marketing where permitted by law

Legal Bases for Processing

Under UK data protection law, we rely on different lawful bases depending on why we process your information.

These may include:

Contract — where processing is necessary to fulfil your order or provide a service you have requested.

Legal obligation — where we are required to retain or process information to comply with applicable laws.

Legitimate interests — where processing is necessary for legitimate business purposes, such as fraud prevention, customer service, business administration and improving our services, provided those interests are not overridden by your rights.

Consent — where your consent is required, for example for certain marketing activities or non-essential cookies.

Where we rely on consent, you may withdraw that consent at any time.

The ICO requires businesses relying on legitimate interests or consent to be transparent about those bases and the corresponding rights of individuals.

Marketing Communications

Where permitted by law, we may send you marketing communications about products, offers or updates that may interest you.

You can unsubscribe at any time by:

Unsubscribing from marketing communications will not prevent us from sending essential transactional communications relating to your orders.

Cookies and Similar Technologies

We use cookies and similar technologies to operate our website and understand how visitors use it.

These technologies may include:

  • Essential cookies
  • Functional cookies
  • Analytics cookies
  • Advertising and marketing cookies

Non-essential cookies and similar tracking technologies are used only where permitted by applicable law and, where required, after obtaining your consent.

You can manage your preferences through our cookie consent tool where available.

Simply mentioning cookies in a privacy policy is not, by itself, sufficient consent for non-essential cookies under UK rules; consent must be informed and involve a clear affirmative choice where required.

Advertising and Analytics

We may use third-party services to measure website performance and deliver relevant advertising.

Depending on the services enabled on our website, these may include platforms such as:

  • Meta
  • Google
  • Shopify and associated services
  • Analytics and advertising providers

These providers may use cookies, pixels and similar technologies to collect information about your interactions with our website.

Where required, these technologies will only be activated after you provide the appropriate consent.

Sharing Your Personal Information

We may share personal data with trusted service providers where necessary to operate our business.

These may include:

  • Payment processors
  • Shipping and fulfilment partners
  • Ecommerce platform providers
  • Website hosting providers
  • Customer service providers
  • Analytics providers
  • Advertising and marketing platforms
  • IT and security providers
  • Professional advisers
  • Government or regulatory authorities where legally required

We only share information where necessary for legitimate business purposes or where required by law.

International Data Transfers

Some of our service providers, fulfilment partners or technology providers may operate outside the United Kingdom.

Where personal information is transferred internationally, we take appropriate measures required by applicable data protection law to protect that information.

Data Retention

We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including to:

  • Fulfil orders
  • Provide customer service
  • Meet accounting and tax requirements
  • Resolve disputes
  • Prevent fraud
  • Comply with legal obligations

Different categories of information may therefore be retained for different periods.

Your Privacy Rights

Depending on the circumstances, UK data protection law may give you rights including:

  • The right to access your personal data
  • The right to correct inaccurate information
  • The right to request deletion of your information
  • The right to restrict certain processing
  • The right to object to certain processing
  • The right to data portability
  • The right to withdraw consent where processing is based on consent

To exercise any of these rights, contact:

info@blakeandcarter.com

We may need to verify your identity before processing your request.

Complaints

If you have concerns about how we handle your personal information, please contact us first so that we can try to resolve your concern.

You may also have the right to make a complaint to the Information Commissioner’s Office (ICO), the UK data protection regulator. The ICO specifically states that privacy notices should tell individuals how they can raise complaints about the handling of their data.

Security

We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no method of transmission or electronic storage can guarantee absolute security.

Children’s Privacy

Our website and products are not directed at children.

We do not knowingly collect personal information from children where doing so would be prohibited by applicable law.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our services, technologies or legal obligations.

The latest version will always be published on our website.


Email: info@blakeandcarter.com